Traffic

Dreams

Posted by Traffic, January 6th, 2011

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Dreams homepage

We’ve had the pleasure of working with ticktockrobot again, this time on a micro-site for the new Dreams TV ad campaign.

The site has been built using a combination of jQuery and Flash animation, falling back to static images if the Flash plugin is not installed.

Page loading times are not at all bad considering the amount of images involved here and the content is loaded dynamically using ajax to avoid the page reload restarting the animations.

The ad is displayed using the wonderful new HTML 5 <video> tag, falling back to Flash in older browsers. Thanks to Camen design‘s “Video for everybody” method for this.

All in all, a fun little site with some great imagery to work with. Ticktockrobot are the design production company for the campaign and will be creating more ads in the new year with a bigger and better web presence to follow.

Visit this page for more info, and view the microsite here.

Dreams video page

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